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Welcome to Uthink Online
Your online data collection solutions provider
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Uthink Online
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Our Team

Lesley Gouldie
Chief Executive Officer
Lesley has over 20 years of senior financial and operational experience from her roles at Coopers and Lybrand, IBM, Sherwin Williams and the Thomson Corporation. Lesley began her tenure in Thomson Learning’s Toronto office as the CFO and after six years became the SVP of Higher Education and subsequently the SVP of Business Development.

Suzanne Tyson
President
Suzanne has over 20 years of business experience in business development, product development, sales and marketing in her roles at Prentice Hall (now Pearson Education), Clearnet (now Telus), The Loyalty Group (AIR MILES®) and Thomson Nelson (now Nelson Education).

Richard Choi
Vice President, Research Services
Richard has several years experience in various roles since starting in the market research industry in 2000. A specialist in the data collection side, he has a strong background in CATI and online methodologies and has extensive experience covering all aspects of survey development, field, and data delivery.

Prior to joining Uthink Online, Richard was at Greenfield Online, a Connecticut based online data collection firm, serving as Project Director on the East and Major Accounts team where he was responsible for higher complexity projects, project trouble shooting, and training of other project directors.

During his tenure at Uthink Online, Richard was played a key role in the evolution of Uthink Online from its infancy. From creating the operational process to developing strategy, Richard has touched on every aspect of the company.

Richard oversees all aspects of the data collection process and client development at Uthink Online.

Maria Popova
Senior Project Manager, Research Services
Maria graduated with a Business Commerce degree from Ryerson University, major in marketing management. She has spent the last two 2 years at Greenfield Online as a Project Director. Maria adds experience to the Uthink Online team in both the online consumer and healthcare data collection sectors.

Adam D’Alessandro
Director, Information Technology
Since joining Uthink, Adam has been instrumental in the creation and development of the award-winning studentawards.com scholarship search service. In particular he created a proprietary backend database that drives the functionality of the website and management tools for ongoing streamlining, reporting and efficiencies.

He began his career in advertising at an interactive agency, where he built content management tools and an online media billing and time reporting programs.

Adam oversees both our in-house questionnaire programming and our data processing team. Our market research clients can borrow from his extensive IT background to develop online methodologies that utilize the full power of the internet.

Ahemad Panchati
Web/Database Developer, Information Technology
Ahemad is a graduate of Centennial College with a diploma in Computer Programming and Analysis. Ahemad has acquired several years of programming experience, most recently focusing on the development of static and dynamic websites. Previous to Uthink Online, Ahemad worked at a database firm where he managed Accounting software which he custom created for his role.

Among his many duties, Ahemad is responsible for handling all panel queries, creating new database software applications, and survey programming requiring custom script.

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